Vol. 15 No. 3
Briefs in this week's issue

Mach to leave LIBA, join KFOR

Husch Blackwell promotes Gilster

NSLP adds three in development

P&L promotes Newton to post

Harding & Shultz hires Truhe

Zablocki selected environmental practice group leader for Olsson

Assurity Life appoints Spain VP

Rembolt Ludtke adds partner

Shinaut selected as community relations manager at Black Hills

Meyer appointed managing broker at Woods Bros’ Lincolnshire office


Special Section:
Valentine's Gift Guide
Downtown Lincoln
Welcome to the February 1, 2012 Lincoln Business Journal
Here is brief summary of our feature stories.
Speedway Motors evolves over 60 years, keeps in tune with auto trendsplant
by Michelle Leach

Sixty years ago, Speedway Motors was “Speedy” Bill Smith and a small retail shop on O Street in Lincoln. Now, out of its headquarters at 340 Victory Lane in the northwestern part of the city, Smith’s staff makes, distributes and sells street rod and racing products for customers around the world.
Its 350-member team is also represented by its Indiana facility — the result of a 2008 acquisition of A-FAB Corp., manufacturer of the AFCO brand of shocks, springs and radiators — and its local facility is joined by the nearby, three-story Smith Collection Museum of American Speed.
“The overall growth and acceptance of racing and hot rodding as pastimes has been beneficial to the business through the years,” said President Clay Smith, one of “Speedy’s” four sons still involved with the day-to-day operations of the business.
“Back when Speedway Motors started in the early 1950s, auto racing was a bit of a fringe sport, and hot-rodders were often looked down upon as scofflaws,” he said. “Racing is much more organized today, as evidenced by NASCAR, IMCA (International Motor Contest Association), the World of Outlaws and other widely recognized sanctioning bodies.


Lincoln’s Binary.Net poised for growth with popularity of cloud-based services
by Dwain Hebda

For many companies, an election year and an economy struggling to get itself back on track paint a picture of modest if not restricted growth possibilities. Not so for Binary.Net, a Lincoln-based information technology company specializing in data storage and management solutions.
“In a lot of ways 2011 was a revolutionary time for our industry,” said CEO Layne Sup. “It was a year when a lot of what had been cutting edge technology became a lot more mainstream.”
The company, located at 134 S. 13th St. in Lincoln, employs 10 and under its 34-year-old CEO’s guidance has grown to provide IT services including Web hosting, domains, emergency backup and recovery, server hosting and bandwidth.



Executive Answering Service grows as more owners outsource call management
by Michelle Leach

Lincoln-based Executive Answering Service/Emergency Control Services has been locally-owned and operated since 1970, and in the past 11 years alone, with the advent of Owner and CEO Megan Lipert at its helm, the 24/7 telephone answering service provider has moved twice to accommodate what Lipert calls considerable growth.
“As the economy tightened during the last few years, many small business owners have turned to Executive Answering Service to manage their calls when they found themselves unable to staff full-time telephone receptionists,” Lipert said.
The business, headquartered out of 145 S. 56th St., touts answering service packages, and specializes in messaging and dispatch, the fulfillment of catalog order, conference calls, the leasing of voice mails and many other message and communication management solutions.




Product diversification, response to challenges boosting Leach Camper
by Richard D. Brown

Leach Camper Sales, with an 8-acre operation in Lincoln and a 10-acre site in Council Bluffs, has weathered recessions, peaks in fuel prices, road closings and in the case of the Iowa location — a major flood — to reach its 50th anniversary...

ShoeMoney Media Group boosts its local presence with new hires
by Michelle Leach

If one doesn’t immediately know the name “Jeremy Schoemaker,” he may have heard of his blog, “ShoeMoney,” or she may have seen the photo of his first month’s earnings from Google AdSense — a check for $132,994.97...

Greta’s Gourmet builds customer base with homemade deli meats, sausages
by Lee Nelson

Open for almost a year now, Greta’s Gourmet has been developing a customer base as a butcher shop that offers hand-crafted foods including homemade sausage and deli meats...

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